CASE STUDIES

Explore our latest projects

TEATRO.IT

SEO UX DESIGN

Teatro.it è la piattaforma leader in Italia che permette di conoscere tutti gli spettacoli in scena nei più importanti Teatri italiani. Eccellenza editoriale di settore, garantisce da anni con autorevolezza le più importanti notizie nel panorama teatrale e artistico nazionale.

GIUFFRÈ FRANCIS LEFEBVRE - Digital ADS

DIGITAL ADVERTISING SEO Social Media Advertising DIGITAL STRATEGY

For one of Italy's largest professional publishers, we developed a multi-channel digital ADV strategy and a conversion rate optimisation plan for the shop.giuffre.it ecommerce, optimising the channel mix, reducing the Cart Abandonment Rate and increasing sales.

GIUFFRÈ FRANCIS LEFEBVRE - UX/UI

DIGITAL ADVERTISING UX DESIGN

A UX project for one of the leading professional publishers: starting with User Personas and Flow, we realised and developed IXD and UI and worked out a graphical refresh in line with the new accessibility directives to centralise all 11 thematic portals in one platform, guaranteeing a shared user experience.

BRUNEAU

DIGITAL ADVERTISING Social Media Strategy Social Media Management

Con sede a Villebon-sur-Yvette, in Francia, Bruneau è un distributore online di forniture per ufficio. L'obiettivo principale del cliente verteva sulla necessità di costruire un progetto di rebranding teso a rafforzare la riconoscibilità e la notorietà in Italia del nuovo marchio. Un team dedicato ha elaborato una strategia che mirasse a coinvolgere l'audience su tutte le fasi del funnel.

EXCLUSIVE SERVICES BOSCH

SEO CONTENT MARKETING

Scopri come abbiamo aiutato la trasformazione di Exclusive Services Bosch, la rete d'eccellenza nell'assistenza tecnica dei marchi Bosch, Siemens, Neff e Gaggenau. In questo progetto abbiamo consolidato 30 siti indipendenti in una piattaforma unificata, aumentando la notorietà del marchio, semplificando la ricerca dei centri di assistenza tramite Geotag e GeoSeo.

Karcher

SEO CONTENT MARKETING VIDEO & MOTION GRAPHIC DIGITAL ADVERTISING

Develop a digital advertising strategy and plan, to be deployed along the entire customer "journey" and activate single spot campaigns to support the launch of new products, aimed both at a consumer audience (BTC) and at companies and professionals (BTB).

LILT - PINK RIBBON

UX DESIGN SEO

October is the pink month of prevention. On the occasion of this important initiative, the Lega Italiana per la Lotta contro i Tumori asked MazzMedia to support it in the creation of a microsite that would convey all institutional communication and serve as a landing page for the advertising initiatives aimed at promoting this important event.

SPORTOUTDOOR24

UX DESIGN DIGITAL ADVERTISING SEO CONTENT MARKETING

SportOutdoor24 is the leading website in Italy for those who love active outdoor life. The Client asked for the design and development of a new Website with a particular focus on user experience from mobile. More important asked MazzMedia support to develop of a long-term editorial plan, with a key focus on SEO components and monetization tactics.

Cooperativa Italiana Catering

UX DESIGN SEO CONTENT MARKETING

The Italian Catering Cooperative had a very dated institutional website, difficult to update, with an ineffective content structure.
The client required MazzMedia support to completely redesign the user experience, redefining usability, corporate image and content structure.

Baija Paris

UX DESIGN E-COMMERCE CONTENT MARKETING

For the launch of the brand on the Italian market, the client required the design and development of a new website, with e-commerce functions, capable of capturing the elegance and attention to detail of this sought after and niche French brand.

Il Sole 24 Ore

CUSTOM WEB DEVELOPMENT API & WEB SERVICE INTEGRATION

Il Sole 24 Ore needed to provide its editorial staff with a digital publishing platform, fully integrated with the existing editorial systems, which allowed journalists and editors to self-create and publish flipping eBook on their website ilsole24ore.com

Exton

PRINT CORPORATE IDENTITY & BRANDING E-MAIL MARKETING

The client needed the design of a new graphic concept for the paper edition of the magazine "Inside". The client also required a partner for printing and direct mailing the magazine as well as a cross-channel solution to convey the contents of the magazine through digital channels.

Alice For Children

CORPORATE IDENTITY & BRANDING UX DESIGN

Defining a new brand identity and developing a new website, strongly mobile-oriented, to convey the mission and programs of the non-profit organization with synthesis and clarity. Defining a digital marketing plan to support the launch of the new website, aimed at attracting new visitors and increasing both the absolute number of donors and the total fundraising.

Euronics Dimo

DIGITAL ADVERTISING Social Media Advertising E-MAIL MARKETING

Qualified website traffic increase, specifically to the digital flyer, improvement of flyer engagement and the usability, conversions from digital flyer to the physical stores (drive-to-store) together with new leads are the needs and objectives expressed by the client.

MediaWorld

The client requested a digital publishing solution to convey the printed flyer online. The proposed solution had to reflect the client's visual identity and integrate different functions aimed at encouraging user engagement.

Lilt

UX DESIGN E-COMMERCE CONTENT MARKETING SEO

LILTMilano had a very old institutional website, and a second e-commerce website, also dated, to collect the online donation.
The client requested the support of MazzMedia to unify the two websites of the organization, completely redesigning the user experience and refining the information architecture and the content plan.