EPO SRL - MEDICINAL PLANT EXTRACTS

UX design Graphic design sviluppo web digital advertising social media management Video & Motion Graphic Content Marketing
logo EPO Srl is a historic family company founded in Milan in 1933, specializing in the production of high-quality plant extracts for the food, pharmaceutical, veterinary, and cosmetic sectors​​.

Needs

The client needed a partner to develop and implement a digital and offline communication strategy aimed at expanding into new international markets​​.
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Objectives

To create authoritative and valuable content on the company's history and the quality of its products to attract the interest of new prospects​​.
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AWARENESS & REPUTATION
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LEAD GENERATION

Intervention

The intervention involved a 360° approach to the client's digital and print communication: complete redesign of the website in terms of Visual Identity, User Experience, and content architecture; opening of a blog and a LinkedIn page and production of editorial content; production of videos and PTO gadgets​​.
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Social Media Management

LinkedIn was identified as the most suitable channel for the client's objectives, and new columns and editorial content were developed to be presented in an English-language PED with visual formats aligned with the client company's values.

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Calendar

LinkedIn was identified as the most suitable channel for the client's objectives, and new columns and editorial content were developed to be presented in an English-language PED with visual formats aligned with the client company's values.

Results

+4k followers
+80k impressions per month
+5k interactions per months